| Keywords | Monthly search volume | Mentions in top 20 | Visibility score |
| Social media marketing | 1900 | 26 | 130% |
| Social media marketing strategy | 110 | 7 | 35% |
| Social media marketing tools | 30 | 8 | 40% |
Source: Google Keyword Tool | Ubersuggest
Note: Search results for Bangladesh region have been calculated above.
Social media marketing is the fastest growing trend in the history of the business world. It wouldn’t be wrong to say that social media marketing has grown more rapidly than the internet itself.
Social media marketing is a powerful way for any size business to reach prospects and the end customers. Your customers are already interacting with your brand through social media even though you’re not speaking to them directly and in person. Your customers are connected to various social media platforms such as Facebook, Twitter, Instagram, Pinterest and the like.
Clearly, you’re missing out on great remarkable marketing success that social media can bring to your business by creating dedicated brand advocates. Also driving leads and sales.
Social media marketing is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your business marketing goals and branding goals.
Social media marketing includes activities like posting text updates, images, video and other content that drive audience engagement as well as paid social media advertising.
Social media marketing can help with a number of goals such as increasing website traffic, building conversions, raising brand awareness, creating brand identity, positive brand association, improving communication and interaction with key audiences. The bigger and more engaged your audiences are on the social media networks the easier it will be for you to achieve every other marketing goal on your list.
Social media marketing strategy results in improved sales to your business and increases your exposure to new potential customers. It also helps to grow business partnerships and develop loyal fans as the business matures with the passage of time.
One of the greatest advantages of social media marketing than the traditional form of marketing of print advertising is that the social media platforms provide social media marketing tools that offer insights into the consumer behaviour to understand the areas of improvement for your business.
Social media marketing is an ever growing market for online businesses. After all, according to Sprout Social, a social media management company founded in 2010, cites that social media directly influences 74% of the consumers buying decisions worldwide. Various social media marketing platforms can act as brand builders which will influence long term brand loyalty and traffic as well as immediate click throughs.
Making sure to post on social networks where your demographics are active is an important thing to consider in your social media marketing strategy.
Social media posts provide an opportunity for the target audiences to find your new product, services or web content through clicks. And because those posts primarily show up in the feeds of the followers and people interested in your product, that means the traffic is relevant and well targeted.
It won’t just boost your traffic numbers but also attract the right kind of audience your business is looking for.
